Jabatan Hal Ehwal Veteran ATM

Social Media

CHALLENGE

Veteran ATM Affairs Department would like to encourage its member to join the digital community which means the relationship are built through social media compared to previous relationship which built in a more conventional way where each JHEV member only used telephone lines to communicate.

STRATEGY

We create informational content as an intermediary between JHEV and the JHEV target group. In addition, we create reading material that intriguing the public to visit JHEV’s social media.

EDITORIAL CONTENT WE PRODUCE (POSTING)

Retired Army Retirees, Not Retired & general public

  • Penyambung legasi
  • Corporate information
  • Pesara Niaga
  • Infographic of JHEV donation
  • Veteran soldiers visit activity
  • Khazanah Silam
  • Hero veteran
  • Word of wisdom