Kementarian Perumahan dan Kerajaan Tempatan

Social Media & Marketing

CHALLENGE

We are given a period of one month to execute the promotion of 5 different Kementerian Perumahan dan Kerajaan Tempatan (KPKT) programs. During that month we also need to publish Posters, Infographic Posters, Infographic Videos, Influencer Videos & Promotion Videos. With excellent cooperation and working together with KPKT, we managed to promote the program successfully.

STRATEGY

Our promotional strategy is to use “Fear Marketing” to intrigue netizens’ interest on KPKT posts. We managed to attract respondents from the internet and in addition, we have successfully involved Syafiq Farhain in promoting KPKT programs.

EDITORIAL CONTENT WE PRODUCE (POSTING)

“FEAR MARKETING” STRATEGY

  • Community credit control program
  • National community policy program
  • National hygiene policy program
  • Water safety programs
  • Promotion of 3 smartphone applications
emndmnt-16-min (2)
emndmnt-16-min
emndmnt-28-min
emndmnt-logo-11-min
emndmnt-logo-12-min
final-1--08-min
final-1--09-min
final-1--10-min